Top 5 Shopping Apps in Colombia: Q3 2024 Performance

During the third quarter of 2024, the top shopping applications in Colombia experienced notable shifts in downloads and active user engagement. The data, sourced from Sensor Tower, provides a comprehensive view of these trends across a unified platform, encompassing both iOS and Android devices.

Temu: Shop Like a Billionaire showed a remarkable increase in weekly downloads, starting with 620K in early July and culminating in 1.84M by the end of September. This growth was mirrored in its weekly active users, which rose from approximately 1.95M to 4.71M over the same period.

SHEIN - Shopping Online also saw an upward trajectory in downloads, beginning at approximately 555K and reaching around 966K by the end of the quarter. Weekly active users for SHEIN remained relatively stable, fluctuating slightly around the 1.4M mark, with a minor increase to 1.53M in the last week of September.

Mercado Libre: Compras Online had a steady download rate, starting at 85K downloads and peaking at 136K in early September before settling at 99K by the end of the month. The app maintained a strong active user base, hovering around 2.5M throughout the quarter.

Shopee CO: Compra En Línea experienced a decline in downloads, from 132K in early July to 57K by the end of September. This trend was reflected in its active user numbers, which decreased from 2.15M to 1.57M over the quarter.

Alibaba.com had a varied download performance, starting at 39K, peaking at 45K in early September, and dropping to 26K by the end of the quarter. Active users showed slight fluctuations, remaining close to 1.1M throughout the period.

These insights highlight the dynamic nature of the shopping app market in Colombia, with varying degrees of engagement and growth across the leading platforms. For more detailed analytics and insights, visit Sensor Tower.