AI Insights · Timothy · October 2024
Top 5 Shopping Apps Performance in Belarus, Q3 2024
Explore the performance trends of the top shopping apps in Belarus for Q3 2024, highlighting key metrics like downloads and active users.
In the third quarter of 2024, the top shopping applications in Belarus demonstrated varied performance trends on the unified platform. The data, sourced from Sensor Tower, offers valuable insights into the weekly downloads and active users of these apps.
Wildberries showed a dynamic pattern in downloads, peaking at about 31K in the week of August 19. The app maintained a robust number of weekly active users, starting at 761K and climbing to approximately 805K by the end of September.
OZON: товары, одежда, билеты experienced a steady increase in downloads, reaching a high of 20K in the last week of September. Active user numbers fluctuated slightly but remained strong, starting at 198K and closing the quarter at around 221K.
For 21vek.by, downloads saw a slight decline from 11K to 10K over the quarter. However, active users remained relatively stable, staying around the 55K mark throughout the period.
Куфар: товары, квартиры, авто maintained consistent download figures, fluctuating around 8K to 9K weekly. Its active user base also showed resilience, with numbers hovering around 420K to 446K during the quarter.
Finally, OZ - Покупки в радость saw a significant rise in downloads mid-quarter, peaking at 11K in early September, before tapering off. The active user count followed a similar trajectory, increasing to 36K before settling back to 32K by the end of the quarter.
For more detailed insights into the app performance trends, visit Sensor Tower.
