Top 5 Lifestyle Apps in Kenya Q3 2024: Unified Platform Performance

In the third quarter of 2024, the top lifestyle apps in Kenya on a unified platform showcased varied performance in terms of downloads, revenue, and active users. Data sourced from Sensor Tower provides a comprehensive look at these trends.

Tinder Dating App: Chat & Date from Tinder Inc. experienced a fluctuating revenue trend, peaking at around $3.2K in early July and again in late August, before stabilizing at about $2.9K by the end of September. Downloads showed a decline early in the quarter, with a resurgence to 8.3K in late September. Active users saw a gradual decline from 70.5K to 62.7K over the quarter.

Bumble Dating App: Meet & Date by Bumble Holding Limited exhibited a steady revenue pattern, with a peak at $2K in late July, followed by a drop to about $1.6K in September. Downloads varied, starting at 3.2K and ending at 2.9K. The app maintained a healthy active user base, peaking at 127.6K in mid-September.

OkCupid Dating: Date Singles from OkCupid showed a modest revenue trend, starting at $472 and declining to $343 by the end of the quarter. Downloads were relatively stable, fluctuating between 3.4K and 4.9K. Active users remained consistent, ranging from 47.6K to 53.7K throughout the period.

Muzz: Muslim Marriage & Social by MUZZ LTD had a stable revenue trend, peaking at $311 in early September. Downloads started low but saw a mid-quarter increase, reaching 387 in early September before declining. Active users showed a gradual increase, peaking at 3.9K in early September.

AfroIntroductions: Afro Dating by Cupid Media Pty Ltd displayed a consistent revenue trend, fluctuating around $450 to $495. Downloads showed an upward trend towards the end of the quarter, reaching 7.9K. Active users increased from 10.1K to 11.1K by the end of September.

For more detailed insights and data, visit Sensor Tower.