AI Insights · Timothy · October 2024
Top 5 Insurance Apps on Unified Platform in Turkey, Q3 2024
Discover the performance trends of the top 5 insurance apps in Turkey during Q3 2024, highlighting download and active user metrics.
During the third quarter of 2024, the insurance app market in Turkey saw varying trends across the top five applications according to Sensor Tower data.
Allianz'ım maintained a strong presence with weekly downloads fluctuating between 18K and 27K. The app observed a peak of 27K downloads in late July. Weekly active users started at around 62K and peaked at nearly 67K in the same month, before settling to approximately 60K by the end of September.
AHE Mobil experienced a consistent download pattern ranging from 13K to 21K weekly, with a notable increase to 21K in early August. The app's active user base remained stable, starting the quarter at 123K and ending at 127K.
AgeSA Mobil had a moderate download performance, with figures mostly between 8K and 16K. Active users saw a small decline from approximately 62K at the start of the quarter to around 64K by the end of September.
Garanti BBVA Emeklilik Mobile downloads exhibited a downward trend, starting at 13K and dropping to around 7K by mid-September, before rebounding to 10K. Active users began at 47K and fluctuated throughout the quarter, closing at 46K.
Aksigorta downloads varied, with a notable dip to 4K in late July, followed by a recovery to 9K in early September. Active users showed growth, starting at 51K and peaking at 55K in early September.
For more detailed insights and comprehensive data, Sensor Tower provides an extensive analysis of these trends.
