Top 5 Finance Apps Performance in South America, Q3 2024

In the third quarter of 2024, the top finance applications in South America showed varied performance trends in terms of weekly downloads and active users. Here is a closer look at how these apps fared during this period, based on data from Sensor Tower.

Nubank: Conta, Cartão e mais showed a dynamic trend in weekly downloads, starting at approximately 776K in early July and peaking at 1M in early August, before tapering off to about 643K by the end of September. The app maintained a robust active user base, beginning at 54.4M and fluctuating slightly to end the quarter at 56.5M.

Mercado Pago: cuenta digital experienced a gradual increase in weekly downloads, starting at 509K and reaching a high of 651K in mid-August. By late September, downloads slightly decreased to 547K. Active users showed a steady rise from 31.9M to approximately 33.7M over the quarter.

Nequi Colombia saw significant growth in weekly downloads, beginning at 287K and peaking at 629K in early September, before settling at 472K by the end of the quarter. The app's active user count remained relatively stable, starting at 4.1M and closing the quarter at 4.2M.

PicPay: Conta, Cartão e Pix had a consistent download rate, with numbers fluctuating between 373K and 433K throughout the quarter. Its active user base remained strong, ranging from 13.3M to 13.6M, indicating steady user engagement.

FGTS displayed a varied download pattern, starting at 305K, peaking at 418K in mid-August, and ending at 303K in late September. Active users saw an initial increase from 5.2M to a peak of 6.1M in early August, before settling at 5M by the end of the quarter.

These insights provide a glimpse into the dynamic landscape of finance apps in South America, reflecting user preferences and engagement levels. For more detailed insights and data, visit Sensor Tower.