AI Insights · Timothy · October 2024
Top 5 Apparel Apps in Mexico Q3 2024: Unified Platform Performance
Explore the downloads and active user trends of leading apparel apps in Mexico during Q3 2024, with insights from Sensor Tower's data.
In the third quarter of 2024, the top apparel applications in Mexico showcased varying performance metrics on the unified platform. Below, we delve into the download and active user trends for each of these leading apps, with data sourced from Sensor Tower.
SHEIN - Shopping Online experienced significant download activity, starting with 513K in early July and reaching a peak of around 720K in early September. The app maintained robust weekly active users, fluctuating between 8.2M and 9M, with a notable increase in early August.
Nike: Shoes, Apparel, Stories saw a steady download pattern, beginning with 106K and closing the quarter at approximately 82K. Weekly active users hovered around 680K to 750K, showing slight variations throughout the quarter.
adidas: Shop Shoes & Clothing exhibited moderate download numbers, ranging from 27K to 50K. The app's weekly active users saw a small decline from 323K in July to around 299K by the end of September.
ZARA maintained a consistent download rate, averaging between 28K and 34K. Active users showed a gradual increase, starting at 179K and rising to nearly 196K by the end of the quarter.
Halara displayed a varied download trajectory, beginning at 25K and fluctuating to a low of 19K in September. The app's active users increased from 115K at the start of the quarter to about 129K by the end.
For more detailed insights and data, visit Sensor Tower.
