Top Apparel Apps in Madagascar Q3 2024: Performance Insights

In the third quarter of 2024, the top five apparel applications in Madagascar showed varied performance on the unified platform, reflecting diverse user engagement and download trends. According to Sensor Tower data, these apps demonstrated unique patterns in weekly downloads and active users, providing insights into their market presence.

SHEIN-Shopping Online from Roadget Business PTE. LTD. saw a notable increase in weekly downloads, peaking at approximately 3.2K in the week of July 22. The app maintained a consistent user base, with weekly active users rising from 8.7K at the start of the quarter to around 11.7K by the end.

Zara, published by Inditex, experienced modest weekly downloads, fluctuating between 49 and 88 throughout the quarter. Active users remained relatively stable, ranging from 279 to 328 over the same period.

African Fashion Dresses showed a gradual increase in weekly downloads, starting at 13 and reaching a peak of 51 in September. However, data on active users was not available for this app.

The Myntra - Fashion Shopping App, managed by Myntra, had a steady download trend, with figures varying from 24 to 45 during the quarter. Active users exhibited a slight upward trend, rising from 299 in early July to 373 by the end of September.

Finally, African Men Fashion witnessed a decline in weekly downloads, starting at 65 in early July and dropping to minimal figures by the end of the quarter. Active user data for this app was not recorded.

These insights, sourced from Sensor Tower, highlight the dynamic nature of the apparel app market in Madagascar during Q3 2024. For more detailed analytics and trends, further exploration on Sensor Tower is recommended.