AI Insights · Timothy · October 2024
Top 5 Apparel Apps in Spain: Q3 2024 Performance Overview
Discover how the leading apparel apps performed in Spain during Q3 2024, with insights on downloads and active user trends.
In the third quarter of 2024, the top apparel apps in Spain showcased varied performance on the unified platform, as reported by Sensor Tower. Here's an overview of their performance based on downloads and weekly active users.
SHEIN - Shopping Online observed a remarkable increase in downloads, starting from approximately 135K in early July and peaking at 276K by early September. However, this momentum slowed down towards the end of the quarter, closing at around 145K. Weekly active users displayed a steady upward trajectory, beginning at 4.5M and reaching approximately 4.6M by the end of September.
Zalando – Online fashion experienced consistent growth in downloads, starting at around 29K and climbing to nearly 40K by the end of September. The app's weekly active users fluctuated slightly, beginning at 487K, dropping mid-quarter, and stabilizing at about 443K by the end of the period.
Nike: Shoes, Apparel, Stories saw a modest increase in downloads throughout the quarter, from 21K to 26K. Weekly active users, however, showed a decline from 169K at the start to approximately 158K by the end of September.
ZARA had a fluctuating download trend, starting at 26K, dipping to 16K mid-quarter, and ending at about 24K. Weekly active users initially decreased from 307K but rebounded to reach 275K by quarter's end.
H&M - we love fashion showed a steady rise in downloads, beginning with 15K in early July and ending with approximately 20K in late September. Weekly active users followed a similar pattern, increasing from 482K to 489K over the quarter.
For more detailed insights and data, visit Sensor Tower.
