Top 5 Apparel Apps in Austria: Q3 2024 Performance

The third quarter of 2024 saw varied performance among the top apparel applications in Austria, with distinct trends in downloads and active users as reported by Sensor Tower. Here's a closer look at how each app fared during this period.

SHEIN - Shopping Online maintained a strong presence with downloads fluctuating between approximately 7.8K and 10.7K. Notably, the app saw an increase towards the end of the quarter, reaching around 10.1K downloads in the last week of September. Weekly active users remained stable, hovering around 145K to 150K throughout the quarter.

Zalando – Online fashion experienced a gradual increase in downloads, starting at 5.4K and peaking at nearly 6.9K in the final week. Active users also showed an upward trend, beginning at 109K and finishing the quarter with over 121K.

C&A Mode Online Shop had a more fluctuating download pattern, with numbers ranging from 2.4K to 5K, and ended the quarter with 4.3K downloads. Active users varied slightly, generally staying between 15K and 18K, indicating consistent engagement.

Takko Friends showed a notable increase in downloads, starting at 4.1K and growing to over 7K by the end of September. The app's active users also rose, culminating in a peak of approximately 40K in the last week of the quarter.

H&M - we love fashion saw a steady ascent in downloads from 2.4K to 6.9K in the final week of September. Active users experienced a slight uptrend, with numbers increasing from around 68K to 75K over the quarter.

These insights underline the dynamic nature of the apparel app market in Austria. For more detailed analytics and trends, visit Sensor Tower.