AI Insights · Timothy · October 2024
Top 5 iOS Shopping Apps in Latin America, Q3 2024
In Q3 2024, the top shopping apps in Latin America on iOS, including Temu and SHEIN, showed diverse trends in weekly downloads and active users, with some experiencing fluctuations throughout the quarter.
In the third quarter of 2024, the iOS shopping app market in Latin America demonstrated varied performance across the top five applications. The data, sourced from Sensor Tower, reveals interesting trends in weekly downloads and active users for these popular apps.
Temu: Shop Like a Billionaire maintained robust weekly downloads, starting strong with over 762K downloads at the beginning of July and experiencing a slight decline to approximately 581K by the end of September. The app's weekly active users showed a consistent growth trend, beginning with around 3.6M and reaching nearly 4.9M by the end of the quarter.
SHEIN - Shopping Online saw its weekly downloads fluctuate slightly, starting at over 313K in early July, dipping to around 257K in September, and then recovering to approximately 286K by the end of the month. Its active user base showed a notable decrease mid-quarter but ended strong with nearly 7.8M active users.
Mercado Libre: Compras Online experienced a relatively stable performance in weekly downloads, ranging from 211K to 276K throughout Q3. The app's weekly active users remained steady, closing the quarter with around 8M users.
Shopee Brasil - Frete Zero exhibited a decline in downloads, beginning at 195K and falling to about 128K by the end of September. However, its weekly active users showed resilience, ending the quarter with an increase to approximately 5.1M active users.
Lastly, Amazon Shopping presented a mixed trend in weekly downloads, peaking at nearly 328K in mid-July and stabilizing around 139K by the end of September. The app's weekly active users fluctuated, with a notable peak mid-quarter, closing with about 3M active users.
For more detailed insights and analysis on app performance, Sensor Tower remains a key resource for understanding market trends across various regions and categories.