AI Insights · Timothy · October 2024
Top 5 iOS Shopping Apps in Latin America Q3 2024
Discover the performance trends of the top 5 shopping apps on iOS in Latin America during Q3 of 2024, highlighting user engagement and download statistics.
In the third quarter of 2024, the shopping app landscape on iOS in Latin America showcased interesting trends in user engagement and downloads. According to Sensor Tower data, Temu: Shop Like a Billionaire led with weekly downloads peaking at approximately 772K in mid-July, but gradually declined to around 581K by the end of September. The app's weekly active users showed a consistent upward trend, growing from 3.6M in early July to nearly 4.9M by the end of the quarter.
SHEIN - Shopping Online witnessed a stable pattern in its weekly downloads, starting around 313K and slightly fluctuating to end at nearly 286K. The active user base for SHEIN saw a slight dip from 7.8M at the start of the quarter, reaching around 7.8M again by the end, indicating a resilient engagement despite the fluctuations.
Mercado Libre: Compras Online maintained a steady performance with weekly downloads ranging from 211K to a high of 276K in early August. Its active users remained robust, starting at approximately 7.8M and closing the quarter at around 8.1M.
Shopee Brasil - Frete Zero experienced a varied download trend, beginning at 195K downloads and ending at approximately 128K. However, its active user numbers showed an encouraging increase, beginning at 4.9M and closing at over 5.1M.
Lastly, Amazon Shopping displayed a notable spike in weekly downloads to about 328K in mid-July, but this tapered off to approximately 139K by the end of September. The app's active user count reflected a similar trajectory, peaking at 3.7M in mid-July and settling at approximately 3.1M by the end of the quarter.
These insights from Sensor Tower highlight the dynamic nature of shopping app usage in the Latin American market, with varying trends in user engagement and app downloads across the leading platforms. For more detailed insights, visit Sensor Tower.