AI Insights · Timothy · October 2024
Top 5 Shopping Apps on iOS in Italy, Q3 2024
Discover the performance of the top shopping apps in Italy on iOS during Q3 2024, with insights into downloads and active user trends provided by Sensor Tower.
In the third quarter of 2024, the Temu: Shop Like a Billionaire app demonstrated a dynamic presence in the Italian iOS market. Weekly downloads varied significantly, starting at around 101K and peaking at approximately 117K mid-July, before experiencing a gradual decline to about 55K by the end of September. Active users mirrored this trend, with numbers fluctuating between 1.3M and 1.5M throughout the quarter.
Similarly, SHEIN - Shopping Online maintained a steady download rate, beginning the quarter with roughly 42K downloads per week and closing at around 38K. Active user figures remained robust, consistently hovering between 2.1M and 2.3M across the quarter.
SEPHORA - Maquillage, Parfum saw a notable decline in downloads, from approximately 48K in early July to around 15K by the end of September. The app's active user base also showed a decreasing trend, starting at about 120K and ending at 75K.
The Amazon app exhibited a more stable performance, with downloads rising from 21K to over 27K by the quarter's end. Active users remained fairly consistent, with weekly figures ranging from 995K to just over 1M.
For AliExpress - Shopping App, weekly downloads showed a positive trajectory, climbing from around 14K to nearly 20K. Active users followed a similar pattern, increasing from approximately 654K to 686K over the quarter.
This analysis highlights the varying trends in downloads and active user engagement for these top shopping apps in Italy. For more detailed insights and data, visit Sensor Tower.