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AI Insights · Timothy · October 2024

Top 5 iOS Lifestyle Apps in New Zealand Q3 2024

Explore the performance trends of the top lifestyle apps in New Zealand for Q3 2024, with insights on downloads, revenue, and active users from Sensor Tower.

Top 5 iOS Lifestyle Apps in New Zealand Q3 2024

In the third quarter of 2024, the top five lifestyle applications on the iOS platform in New Zealand showcased varied performance trends, as captured by Sensor Tower data.

The Z Energy App demonstrated fluctuating weekly downloads, with a noticeable peak of approximately 4K in mid-August. Despite the variations, the app maintained a consistent download rate throughout the quarter.

Pinterest saw a gradual increase in weekly downloads, culminating in around 2.3K by the end of September. The app's active user base remained resilient, hovering around 1M, with a slight uptick reaching over 1M at the close of the quarter.

Google Home experienced a decline in weekly downloads, starting from 2.1K at the beginning of July and dropping to approximately 1.8K by the end of September. Active user numbers reflected a similar downward trend, starting at 34K and slightly increasing to 33K towards the quarter's end.

Fresha for customers saw a significant increase in downloads, with a surge in July reaching around 1.5K. This upward trend was mirrored in active users, who grew from 774 in early July to over 3K by the end of September, indicating growing user engagement.

The Hinge Dating App: Match & Meet maintained steady revenue throughout the quarter, peaking at approximately $14K in the week of September 9. Downloads remained consistent, with a slight peak in mid-September reaching around 1.3K. Active user numbers fluctuated slightly, starting at 19.8K and closing at 18.9K.

These insights into the top lifestyle apps' performance in New Zealand during Q3 2024 provide a glimpse into user preferences and engagement trends. For more detailed data and analysis, Sensor Tower offers comprehensive insights into app performance across various markets.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: October 2024