AI Insights · Timothy · October 2024
Top 5 Lifestyle Apps on iOS in Kenya, Q3 2024
Explore the performance trends of the leading lifestyle apps on iOS in Kenya during Q3 2024, highlighting their weekly downloads, revenue, and active users.
In the third quarter of 2024, the lifestyle app category on iOS in Kenya saw varied performances among its top contenders. Here’s a closer look at how each of these leading apps fared during this period, based on data from Sensor Tower.
Pinterest maintained a stable presence with weekly downloads fluctuating between 1.7K and 2K. Active users displayed a steady upward trend, reaching approximately 131K by mid-September before settling around 129K at the end of the quarter.
The MySafaricom App experienced consistent weekly downloads, ranging from 1.5K to 1.8K throughout the quarter. Detailed active user data for this app was not available, but its download trends indicate a solid user engagement.
Glovo: Food Delivery, Takeaway saw a notable increase in weekly downloads, peaking at 1.7K in late August. Active users also rose, reaching approximately 15K towards the end of the quarter.
The Tinder Dating App: Chat & Date showed a consistent performance in revenue, with weekly earnings hovering around $1.3K to $1.7K. Downloads remained steady, averaging around 600 to 800 per week, while active users saw a slight decline from 8.6K to 7.5K over the quarter.
Lastly, the Bumble Dating App: Meet & Date experienced fluctuations in weekly revenue, with peaks at $1.6K in late July and late August. Downloads varied between 400 and 600, while active users remained relatively stable, ending the quarter at around 8.2K.
These insights, gathered from Sensor Tower, provide a snapshot of the dynamic landscape of lifestyle apps in Kenya. For more detailed analytics and trends, Sensor Tower offers comprehensive data and insights.