Top 5 Finance Apps on iOS in Uruguay: Q3 2024 Performance

In the third quarter of 2024, the finance app sector on iOS in Uruguay displayed varied performance trends, as captured by Sensor Tower data. Here's a closer look at the top five apps in this category.

Prex Uruguay maintained a stable presence in the market. Weekly downloads began at around 2K in early July and saw a gradual increase, peaking at approximately 2.5K by the end of September. Active users mirrored this trend, starting at about 44K and reaching around 47K by the quarter's end.

Mercado Pago: cuenta digital, a popular choice in digital finance, experienced fluctuating download numbers. Beginning the quarter with roughly 2K downloads per week, the app saw a dip mid-quarter before climbing back to around 1.8K in late September. Active users showed a slight downward trend, starting at 45.5K and ending the quarter at around 39K.

Movil Plus exhibited a significant spike in downloads in mid-August, reaching a high of 2.8K, before stabilizing at around 1.5K towards the end of the quarter. However, data on active users for this app was not available.

App eBROU experienced a consistent increase in weekly downloads, starting from 1.4K in July and climbing to approximately 1.8K by the end of September. Unfortunately, there were no active user metrics available for this period.

Finally, BROU Llave Digital showed a steady increase in weekly downloads, beginning at 1.3K and rising to about 1.4K by late September. Similar to App eBROU, active user data was not provided.

These insights into the performance of finance apps in Uruguay offer a snapshot of user preferences and market dynamics. For more detailed analytics and data, visit Sensor Tower.