AI Insights · Timothy · October 2024
Top 5 Apparel Apps on iOS in Turkey Q3 2024
Explore the performance of the leading apparel apps in Turkey on iOS during Q3 2024, with key trends in downloads and active users.
In the third quarter of 2024, the top-performing apparel apps on the iOS platform in Turkey showcased varying trends in downloads and active users, according to Sensor Tower data. Here's a closer look at these apps' performance metrics:
Trendyolmilla experienced fluctuating downloads throughout the quarter, peaking at approximately 95K during the week of July 8. The app's weekly active users showed a slight decline from around 754K at the start of the quarter to about 718K by the end of September.
For DeFacto - Clothing & Shopping, downloads exhibited a steady pattern with a noticeable increase towards the end of the quarter, reaching around 27.7K in the final week. Weekly active users saw a peak at approximately 97K by the end of September, following a steady rise from July.
ZARA displayed an upward trend in downloads, culminating in about 22K in the last week of the quarter. Active users also experienced growth, with numbers increasing from 114K in early July to around 134K by the end of September.
The SHEIN - Shopping Online app saw a decline in downloads, starting at about 24K in early July and dropping to 7.5K by the end of September. Despite the decrease in downloads, weekly active users remained relatively stable, hovering around 604K by the end of the quarter.
Lastly, H&M - we love fashion experienced a consistent increase in downloads, with numbers rising from 11.7K at the beginning of the quarter to 17.7K by the end. Active users also grew steadily, reaching approximately 246K in the final week of September.
For more detailed insights and data on app performance, visit Sensor Tower.