AI Insights · Timothy · September 2024
Top 5 iOS Apparel Apps in Romania Q3 2024
Discover the performance trends of Romania's leading iOS apparel applications in Q3 2024, highlighting key metrics like downloads and active users.
In the third quarter of 2024, several apparel apps on the iOS platform in Romania demonstrated noteworthy trends in downloads and user engagement. According to data from Sensor Tower, these apps have shown varied performance metrics, offering a glimpse into their market dynamics.
SHEIN - Shopping Online observed a gradual decline in downloads, starting from approximately 13.5K in early July to 8.4K by the end of September. Despite this decline, the app maintained a robust weekly active user base, fluctuating between 158K and 172K throughout the quarter.
ABOUT YOU Online Fashion Shop experienced a peak in downloads in late July with 8.6K, before stabilizing to around 5.1K by the end of the quarter. The app's weekly active users showed a steady increase, reaching up to 45.5K in early September before slightly tapering to 41.8K by the quarter's end.
Zalando – Online fashion reported an upward trend in downloads, from 3.8K in early July to a peak of 6.9K by the end of September. Weekly active users also increased, growing from 29.2K to 32.1K during the same period, indicating a solid engagement with its user base.
ABOUT YOU Outlet noted a consistent rise in downloads, starting at 2.8K in early July and reaching 5.8K by the end of September. The app maintained active user engagement, with weekly active users rising from 45.7K to 51.9K over the quarter.
efootwear.eu online shoe store displayed a varied trend, with downloads peaking at 7.4K in late September, after starting at 3.7K in early July. The app's weekly active users also grew, from 17.6K in early July to 23.3K by the end of the quarter.
For more detailed insights into these trends and other market data, visit Sensor Tower.