AI Insights · Timothy · October 2024
Top 5 iOS Apparel Apps in the Netherlands: Q3 2024 Performance
Explore the latest trends in downloads and active users for the top 5 apparel apps on iOS in the Netherlands during Q3 2024, based on Sensor Tower data.
In the third quarter of 2024, the top apparel applications on iOS in the Netherlands demonstrated varied performance in terms of downloads and weekly active users, according to Sensor Tower data. Here's a closer look at the trends for each app.
SHEIN - Shopping Online saw its downloads fluctuate between 7.7K and 11.2K throughout the quarter, peaking in the last week of September. Meanwhile, weekly active users remained relatively stable, hovering around 470K to 550K.
Zalando – Online fashion experienced a gradual increase in downloads, starting at 5.1K in early July and climbing to 6.4K by the end of September. Weekly active users showed a similar upward trend, beginning at 152K and ending at approximately 153K.
H&M - we love fashion downloads ranged from 2.5K to 7.6K, with a notable spike in the week of September 23. Active users saw a fluctuation but generally stayed around the 100K mark, with a peak at 115K in late September.
Nike: Shoes, Apparel, Stories reported stable download numbers, ranging from 2.6K to 4.2K, while weekly active users varied between 31K and 42K, showing a peak around the end of July.
ZARA downloads witnessed a steady increase, starting at 3.7K in early July and reaching 4.8K by the end of the quarter. Weekly active users also showed an upward trend, with numbers moving from 42K to 44K over the same period.
For more detailed insights and data, visit Sensor Tower's platform.