Top 5 Apparel Apps in iOS Mexico Q3 2024 Performance

In the third quarter of 2024, the top apparel apps on iOS in Mexico showcased distinct patterns in their performance metrics, notably in downloads and active user engagement. Here's a closer look at how these apps fared:

SHEIN - Shopping Online observed a varying download trend throughout the quarter. Starting with 88K downloads in early July, the numbers dipped to around 61K by late July, before witnessing a peak of approximately 104K in early September. Despite this fluctuation, weekly active users remained relatively stable, ranging from 2.3M to 2.6M, highlighting consistent user engagement.

Nike: Shoes, Apparel, Stories experienced a gradual decline in downloads, from 30K in early July to 23K by the end of September. Weekly active users followed a similar downward trend, decreasing from 371K at the start of the quarter to about 340K by the end.

adidas: Shop Shoes & Clothing showed a mixed download pattern, peaking at 19K in early September after some fluctuations. Active users exhibited slight variations, maintaining a range from 100K to 114K throughout the quarter, suggesting steady engagement.

H&M - we love fashion maintained a relatively stable download rate, with numbers fluctuating around 10K. Weekly active users saw a modest increase, from 127K in early July to 137K by the end of September, indicating growing user interest.

ZARA experienced a declining trend in downloads, starting at 12K in early July and dropping to 10K by the end of September. However, weekly active users remained stable, showing a slight increase from 80K to 78K over the quarter.

These insights, derived from Sensor Tower data, provide a snapshot of the competitive landscape among top apparel apps in Mexico. For more detailed analytics and trends, Sensor Tower offers comprehensive insights and reports.