Top 5 Apparel Apps Performance on iOS in Austria, Q3 2024

In the third quarter of 2024, the top apparel applications on iOS in Austria showcased varied trends in downloads and active user engagement. This analysis, based on data from Sensor Tower, provides insights into the performance of these leading apps.

SHEIN - Shopping Online saw fluctuations in its download numbers, starting at around 4K downloads in early July, dipping mid-quarter, and stabilizing at approximately 3.3K by the end of September. The app maintained a robust weekly active user base, averaging around 100K, with a slight increase towards the end of the quarter.

Zalando – Online fashion experienced an upward trend in downloads, peaking at nearly 4.3K in early September. Its weekly active users also rose, reaching over 53K by the end of the quarter, indicating strong user engagement.

H&M - we love fashion showed a steady rise in downloads, culminating in over 4.3K at the quarter's close. Weekly active users increased from about 28K to over 31K, reflecting growing user interest.

BESTSECRET demonstrated a consistent increase in downloads, particularly in September, ending with approximately 2.5K. The app's active users remained stable, with slight growth from 10K to around 10.5K.

Lastly, ABOUT YOU Online Fashion Shop maintained a steady download rate throughout the quarter, with a small peak in early September at nearly 2K. The app's active users increased from about 8.7K to over 11K, indicating a positive user engagement trend.

For more detailed insights and data, visit Sensor Tower's platform.