Top Finance Apps in Egypt on Android: Q3 2024 Performance

In the third quarter of 2024, the finance app landscape on Android in Egypt showcased some notable trends, as reported by Sensor Tower. Here, we dive into the performance of the top five finance apps in the region.

InstaPay Egypt saw a remarkable increase in weekly downloads, peaking at around 219K in the final week of September. This uptick was mirrored by a steady climb in weekly active users, starting at 1.75M in early July and reaching over 2M by the end of the quarter.

Halan: Lending, BNPL, Payments displayed a varied download pattern, with a notable surge to approximately 111K mid-July, before stabilizing around the 93K mark in late September. Active users experienced a rise from 228K to 272K over the quarter, indicating growing engagement.

Mashreq Egypt experienced a decline in downloads from 118K at the start to 52K by the end of September. However, weekly active users showed a positive trend, increasing from 339K to over 402K, reflecting sustained user interest.

وفرها - Waffarha had fluctuating download numbers, peaking at 64K in early September but dropping sharply to 35K by the month's end. Active user numbers remained relatively stable, ending the quarter at around 151K.

Lastly, myfawry demonstrated a consistent download trajectory, closing the quarter with approximately 48K downloads. The app's active users increased from 470K to nearly 596K, suggesting a strong user base expansion.

These insights underline the dynamic nature of the finance app sector in Egypt, with varying trends in user acquisition and engagement across different platforms. For more detailed analytics and insights, visit Sensor Tower's official reports.