Top 5 Apparel Apps on Android in New Zealand, Q3 2024

In the third quarter of 2024, the top apparel apps on the Android platform in New Zealand exhibited varied performance trends, as reported by Sensor Tower.

SHEIN-Shopping Online maintained a strong presence with weekly downloads starting at around 4.3K, peaking at 4.6K in early July, and then gradually declining to roughly 2.5K by the end of September. The app's weekly active users hovered around 55K initially, witnessing a slight dip to approximately 53K by the quarter's end.

Hallensteins experienced a notable increase in weekly downloads, beginning with 707 in early July and rising to a peak of 1.2K by late August. This upward trend reflects the app’s growing popularity among users during the quarter.

Culture Kings New Zealand showed fluctuations in weekly downloads, starting with 749 in early July, decreasing mid-quarter, and then stabilizing around 500 by the end of September. This indicates a dynamic user engagement pattern over the quarter.

THE ICONIC – Fashion Shopping saw a significant surge in downloads in mid-August, reaching a high of 1.7K, before settling back to 441 by the end of September. Similarly, active users saw an increase from around 1K to a peak of 2.8K, demonstrating a strong mid-quarter engagement.

JD Sports experienced a steady performance with weekly downloads fluctuating slightly between 400 and 600 throughout the quarter. The app maintained a stable user base, with active users starting at 2.4K and ending at 2.2K by the close of September.

These insights from Sensor Tower highlight the diverse performance of leading apparel apps in New Zealand, reflecting varying user engagement and download trends over the quarter. For more detailed insights, Sensor Tower provides comprehensive data analytics.