AI Insights · Timothy · October 2024
Top 5 Apparel Apps on Android in Austria: Q3 2024
Explore the performance trends of the leading apparel apps on the Android platform in Austria during Q3 2024, with insights on downloads and weekly active users.
In the third quarter of 2024, the top apparel apps on the Android platform in Austria showed varied performance trends, as reported by Sensor Tower. SHEIN-Shopping Online saw consistent download numbers, starting at around 6K in early July and peaking at approximately 6.8K by the end of September. The app maintained a stable base of weekly active users, hovering around 45K throughout the quarter.
Zalando – online fashion store experienced a gradual increase in both downloads and active users. Downloads rose from 3K in early July to over 3K by the end of the quarter. Meanwhile, weekly active users peaked at nearly 68K in the last week of September, reflecting a steady upward trend from the beginning of the quarter.
C&A Fashion Online Shop had a relatively stable download rate, with numbers fluctuating between 1.3K and 2.7K. Weekly active users showed a slight decline, starting at 11.4K and ending just above 10K by the end of September.
Takko Friends saw an increase in downloads towards the end of the quarter, starting at 2.6K and rising to nearly 4K. The app's weekly active users also showed growth, reaching nearly 18K by the end of September.
Lastly, H&M - we love fashion had a significant peak in downloads in the last week of September, reaching approximately 2.5K. The weekly active users fluctuated but showed an increase towards the end of the quarter, reaching over 43K.
These performance metrics highlight the dynamic nature of the apparel app market in Austria. For more detailed insights and data, visit Sensor Tower.