Top 5 Travel Apps in Madagascar: Q2 2024 Performance

During the second quarter of 2024, the top travel apps in Madagascar exhibited varied performance metrics in terms of downloads and active users. Here's a closer look at how these apps fared, based on data from Sensor Tower.

Google Earth saw a gradual increase in weekly downloads, starting at 65 downloads in early April and reaching 98 by the end of June. Active users for the app also showed a positive trend, rising from 394 to 539 within the same period.

Booking.com: Hotels & Travel experienced a significant surge in weekly downloads, peaking at 1K in mid-June before slightly declining to 722 by the end of the month. Active users mirrored this trend, starting at 6.9K and reaching a high of 9K in mid-June, then settling at 8.5K by the end of the quarter.

MAPS.ME: Offline Maps, GPS Nav had a notable increase in weekly downloads, with a peak of 252 in late May before tapering off to 122 by the end of June. Active users showed a steady increase, peaking at 818 in late May and maintaining around 628 towards the end of June.

Airbnb displayed a strong performance in downloads, starting at 1K in early April and peaking at 2.6K by the end of April. Although there was a slight decline in subsequent weeks, the app maintained a robust download rate, ending June with 1.7K. Active users followed a similar pattern, starting at 9.2K and peaking at 10.4K in mid-June before slightly decreasing to 9.8K by the end of the month.

Skyscanner – travel deals showed an interesting pattern in downloads, with a significant spike to 667 in late May, followed by a decline to 61 by the end of June. Active user numbers were more stable, starting at 873 and gradually increasing to 993 by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.