AI Insights · Timothy · July 2024
Top 5 Shopping Apps in Middle East Q2 2024: Unified Platform Performance
Discover the performance trends of the top 5 shopping apps in the Middle East for Q2 2024, with insights on downloads, active users, and more.
In the second quarter of 2024, the top 5 shopping apps on a unified platform in the Middle East displayed varied performance trends. Here’s a detailed look at their weekly downloads, active users, and revenue metrics, based on data from Sensor Tower.
Temu: Shop Like a Billionaire saw a dynamic quarter with weekly downloads peaking at around 694K in early May before gradually declining to roughly 479K by the end of June. Active users showed a steady upward trend, beginning at 4.2M in early April and peaking at 5.2M in mid-June, before settling at about 4.9M by the end of the quarter.
SHEIN - Shopping Online experienced significant fluctuations in weekly downloads, reaching a high of approximately 473K in mid-April and dropping to around 186K by late June. Active users for SHEIN followed a similar pattern, peaking at 8.3M in late April and then decreasing to roughly 7.4M by the end of June.
Trendyol: Fashion & Trends showed a notable increase in weekly downloads, from around 135K in early April to a peak of nearly 297K by late April. However, this was followed by a decline, ending the quarter at approximately 201K. The app’s active users also saw growth, starting at 899K in early April and reaching about 1M by the end of June.
Tabby | Shop now. Pay later had a steady performance in terms of downloads, with a peak of about 142K in late May and ending the quarter with around 127K. Active users for Tabby remained relatively stable throughout the quarter, fluctuating between 768K and 907K, and ending at approximately 889K.
noon Shopping, Food, Grocery maintained consistent weekly downloads, ranging from 109K to 120K throughout the quarter. Active users showed a slight increase, starting at 2.5M in early April and peaking at around the same figure by the end of June. Revenue for noon was modest, with the highest weekly revenue being around $821 in early April and dropping to $60 by the end of June.
For more detailed insights on app performance, visit Sensor Tower.
