Top 5 Shopping Apps in Kenya for Q2 2024

During the second quarter of 2024, the top shopping applications in Kenya demonstrated varying trends in weekly downloads and active users. This data, sourced from Sensor Tower, provides a comprehensive overview of the performance of these apps.

JUMIA Online Shopping saw a notable increase in weekly downloads, starting at 50.2K in early April and peaking at 34.7K by the end of June. Active users fluctuated slightly but remained strong, ranging from 217.9K to 239.9K throughout the quarter.

Alibaba.com - B2B marketplace experienced a decline in weekly downloads early in the quarter, dropping from 46.3K to a low of 18.2K in mid-May. However, downloads rebounded to 28.7K by the end of June. Active users followed a similar pattern, starting at 657.5K, dipping to 569.3K, and then recovering to 644.6K.

Kilimall - Affordable Shopping had consistent weekly downloads, with a noticeable spike from 10.5K in mid-May to 17.6K at the end of the month. Active users remained relatively stable, fluctuating between 140.8K and 156.7K.

Mega Turn showed significant variability in weekly downloads. The app started the quarter with 32.1K downloads, peaked at 38.6K in late April, and then saw a sharp decline to 5.7K by early May.

Copia App had a dramatic drop in weekly downloads, starting at 48.3K in early April and plummeting to just 55 by mid-June. Active users also decreased over the quarter, from 176.9K to 130.4K.

For more detailed insights on app performance, visit Sensor Tower's website.