Top 5 Shopping Apps Performance in Ghana, Q2 2024

In the second quarter of 2024, the top 5 shopping apps in Ghana displayed varied performance trends in terms of weekly downloads and active users, according to Sensor Tower data.

Hubtel saw a significant surge in weekly downloads, peaking at 69.9K in the week of April 22. Downloads gradually declined towards the end of the quarter, finishing at 13K in the last week of June. Weekly active users showed a similar pattern, reaching a high of 152K in late April before decreasing to 95.9K by the end of June.

Alibaba.com experienced a steady increase in weekly downloads throughout the quarter, with the highest downloads recorded at 29.9K in mid-June. Active users remained relatively stable, with a slight increase from 464K at the beginning of April to around 497K in mid-June, before tapering off to 482K by the end of June.

Jumia Online Shopping maintained a consistent download rate, hovering around 14K to 15K weekly downloads, with a slight dip to 11.5K in the final week of June. Active users showed a downward trend from 207K at the start of April to 166K by the end of June.

Jiji Ghana had a stable download rate, with numbers ranging from 8K to 11.5K throughout the quarter. Weekly active users fluctuated slightly but generally declined from 113K in early April to 89.7K by the end of June.

TospinoMall experienced a varied performance in downloads, peaking at 13.9K in early June after a low of 3.1K in late May. Active user data for TospinoMall was not available.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.