AI Insights · Timothy · July 2024
Top 5 Shopping Apps Performance in Switzerland Q2 2024
In Q2 2024, the top 5 shopping apps in Switzerland showed varied trends in downloads and active users, with some apps experiencing steady growth while others fluctuated.
The second quarter of 2024 saw significant activity among the top shopping apps in Switzerland. Here’s a breakdown of the performance of the top 5 shopping applications on a unified platform, based on data from Sensor Tower.
Temu: Shop Like a Billionaire started Q2 2024 with a strong download count of over 32K, gradually decreasing to around 23K by the end of June. Weekly active users showed a consistent increase, starting at approximately 310K and reaching around 356K by the end of the quarter.
SHEIN - Shopping Online experienced a downward trend in weekly downloads, beginning the quarter with over 16K and ending with around 9.8K. However, active user numbers remained relatively stable, fluctuating between 214K and 220K throughout the quarter.
Lidl Plus had a varied performance in downloads, peaking at nearly 9.6K mid-quarter, before settling to approximately 7.2K by the end of June. The app maintained a steady number of active users, generally hovering around 150K.
IKEA saw its downloads peak at 7.6K at the end of May, with a dip to 3.5K in mid-June, ending the quarter at approximately 4.2K. Active users varied slightly, starting at around 37K and ending at approximately 37.8K.
Supercard experienced fluctuations in downloads, peaking at 9.5K in mid-April and ending the quarter at about 4K. Active user numbers were more volatile, starting at around 68K and reaching a high of approximately 88.5K, before settling at about 71.8K by the end of June.
For more detailed insights and data, visit Sensor Tower.