Top 5 Shopping Apps Performance in South Africa Q2 2024

In Q2 2024, the top five shopping apps in South Africa showed varied performance in terms of downloads, revenue, and active users. Here's a closer look at each app's trends.

Style DNA: Fashion AI Stylist saw fluctuations in its weekly downloads, starting with 755 and peaking at 3.6K mid-April. The app's weekly revenue showed a steady increase from $669 at the beginning of April to $1.6K by the end of May. Active users rose significantly, starting at 774 and reaching a high of 3.3K in mid-April before stabilizing around 2.4K by the end of June.

FLYP - Fashion Design Studio maintained a consistent download rate, hovering around 140-200 downloads per week. Revenue remained relatively stable, with a slight dip in early June before recovering to $125 by the end of the quarter. Active users increased from 934 to 1.1K in April but subsequent data for active users was not available.

Sneakers Drops: Release＋Raffle experienced steady growth in downloads, starting at 292 and peaking at 409 by the end of June. Revenue varied slightly, peaking at $165 at the end of April and then maintaining an average of around $130. Active users consistently increased from 1.7K at the beginning of April to 2.3K by the end of June.

PS Deals had relatively low download numbers, with a notable peak of 37 downloads in late May. Revenue showed a declining trend, starting at $207 and dropping to $95 by the end of June. Active users remained stable, fluctuating slightly around the 140-150 range throughout the quarter.

Our Groceries Shopping List saw a significant increase in downloads towards the end of June, reaching 108 from a low of 19 in early June. Revenue remained fairly stable, with a slight increase to $131 at the end of June. Active users fluctuated around 700-750 throughout the quarter, showing a stable user base.

For more detailed insights and data, visit Sensor Tower.