Top 5 Parenting Apps Performance in Uruguay Q2 2024

In the second quarter of 2024, the top 5 parenting apps on a unified platform in Uruguay showed varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a detailed look at their metrics:

Find my kids: live GPS tracker experienced fluctuations in weekly downloads, peaking at 1.3K in the week of May 20, and ending the quarter with 951 downloads. Weekly revenue saw a steady rise, culminating at approximately $720 in the last week of June. Active users ranged between 5K and 7K, with a notable peak of 7.1K in the week of May 20.

Be Closer: Family location had a significant drop in weekly downloads from 1.3K in mid-April to 145 in early June, but slightly recovered to 388 by the end of the quarter. Weekly revenue showed a declining trend, starting from $574 and dropping to around $202. Active users varied, reaching a peak of 11.3K in mid-April and settling at 9.3K by the quarter’s end.

AirDroid Parental Control maintained relatively stable weekly downloads, with a notable increase to 578 in the final week of June. Revenue also saw a moderate upward trend, peaking at $329 in early June. Active users showed a consistent increase, ending the quarter at 1.4K.

BLW Ideas had lower weekly downloads throughout the quarter, peaking at 118 in early April and dropping to 72 by the end of June. Revenue fluctuated, peaking at $340 in early May and ending at $183.

GPS Location Tracker For Kids showed a consistent performance in weekly downloads, with a peak of 137 in mid-May. Weekly revenue remained relatively low, peaking at $56 in early June. Active users hovered around 600-900, with a slight increase towards the end of the quarter.

For more detailed insights and data, visit Sensor Tower.