Top 5 Parenting Apps in Kenya Q2 2024: Unified Platform Analysis

The second quarter of 2024 saw significant activity in Kenya's parenting app market. Here's a closer look at the performance of the top five apps, combining data from both iOS and Android platforms.

Be Closer: Family location from Applabel LTD showed a notable upward trend in weekly downloads, peaking at 2.4K in the week of June 10. The app's weekly revenue also saw a steady increase, reaching around $137 in late April. Active users surged significantly, climbing from 94 in early April to nearly 3K by mid-June.

Hearty App: Everyday Bonding by Pathfinder DMCC experienced fluctuations in its performance. Weekly revenue reached a high of $144 in the final week of June, while downloads remained relatively stable, with minor peaks and troughs. Active users were highest in early April at 67.

Qustodio Parental Control App from Qustodio LLC had a mixed quarter. Weekly downloads were highest at 58 in the final week of June, while revenue saw a peak of $158 in late April. Active users remained fairly constant, peaking at 89 in late June.

AirDroid Parental Control by SAND STUDIO maintained a consistent download rate, with the highest being 99 in the last week of June. Revenue trends were modest, peaking at $30 in mid-June. Active users grew steadily, reaching 1.1K by the end of June.

Lastly, Find my kids: live GPS tracker from GEO TRACK TECHNOLOGIES INC showed a stable performance. Weekly downloads peaked at 168 in late April, while revenue remained modest, with minor fluctuations. Active users saw a peak of 600 in early April, with a slight decline thereafter.

For more detailed insights and data, visit Sensor Tower.