Top 5 Finance Apps on Unified Platform in Argentina, Q2 2024

In Q2 2024, the top five finance apps in Argentina on a unified platform—comprising both iOS and Android—showed diverse performance patterns in terms of weekly downloads and active users. Data for this analysis is sourced from Sensor Tower.

Mercado Pago: cuenta digital saw a dynamic trend in weekly downloads, peaking at 227K downloads in mid-April before experiencing a dip to 118K by the end of May. However, it regained momentum towards the end of June, reaching 148K downloads. Active users for this app remained relatively stable, fluctuating between 16.7M and 17.4M throughout the quarter.

Naranja X: tu plata CRECE had a steady download rate, starting at 107K in early April and maintaining a similar level until it slightly decreased to 96K by the end of June. Active users showed a moderate increase from 991K to 1.07M during the same period.

World App - Worldcoin Wallet experienced a significant decline in weekly downloads, starting at 162K in early April and dropping to 37K by the end of June. Despite the fall in downloads, active users grew from 682K to a peak of 752K in mid-June, before settling at 701K by the end of June.

MODO displayed a varied trend in downloads, beginning at 64K in early April, peaking at 137K in mid-May, and then declining to 67K by the end of June. Active users also demonstrated an upward trend, starting at 253K and reaching 353K in mid-May, before stabilizing at around 300K towards the end of the quarter.

Lastly, BNA+ maintained a consistent download rate, starting at 69K in early April and fluctuating slightly to end at 67K in late June. Active users showed a growth pattern, rising from 2.72M to a peak of 2.89M in early June before slightly dropping to 2.74M by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.