AI Insights · Timothy · July 2024
Top 5 Education Apps in Turkey: Q2 2024 Performance Review
Discover the performance trends of the top 5 education apps in Turkey for Q2 2024, with insights on downloads, revenue, and active users.
In the second quarter of 2024, the education app market in Turkey saw notable activity. Below, we delve into the performance metrics of the top 5 education apps, highlighting their weekly downloads, revenue, and active user trends. Data sourced from Sensor Tower provides valuable insights into these apps' market dynamics.
MEB E-OKUL VBS had a fluctuating quarter in terms of downloads, peaking at approximately 180K in the week of June 3. Despite a significant drop towards the end of the quarter, with downloads falling to about 30K, the app maintained a strong presence. Active user numbers also varied, with a high of 10.5M in early June and a decline to around 3.3M by the end of the quarter.
Duolingo - Language Lessons displayed consistent performance in weekly revenue, hovering around $40K to $45K throughout the quarter. Downloads peaked at 100K in early April and showed another surge to 90K in mid-June. Active users remained stable, with a slight increase from 1.17M in early April to 1.19M by the end of June.
PlantIn: Plant Identifier・Care experienced a steady increase in weekly revenue, reaching approximately $12K in mid-June. Download trends were more volatile, starting at 99K in early April and dropping to around 39K by the end of June. Active users showed resilience, maintaining numbers around 190K to 270K throughout the quarter.
ÖSYM Aday İşlemleri Sistemi saw significant fluctuations in downloads, with a notable peak of nearly 200K in the week of May 20. Active users also varied, with a high of 837K in mid-May and a subsequent decline to about 567K by the end of June.
Brainly: AI Homework Helper showed a steady decline in weekly revenue, from around $700 in early April to approximately $200 by the end of June. Downloads peaked at 53K in late April but sharply decreased to about 4K in mid-June. Active users followed a similar trend, peaking at 687K in mid-May and dropping to around 188K by the end of June.
For more detailed insights and comprehensive data, visit Sensor Tower.
