Top 5 Apparel Apps Performance in Tunisia for Q2 2024

In the second quarter of 2024, the top 5 apparel applications in Tunisia showcased varied performance metrics in terms of downloads and active users. Here's a detailed look at how each app fared, based on data from Sensor Tower.

SHEIN-Shopping Online from Roadget Business PTE. LTD. saw a steady increase in weekly downloads, peaking at 12.1K in the week of May 6. However, downloads began to decline towards the end of the quarter, reaching 7.5K in the final week of June. Active users remained stable, with a slight increase from 100K to 105K by the end of the quarter.

HA FidBox, published by IWARE, experienced a significant spike in downloads, particularly in the week of June 3, reaching 8.4K. This spike was followed by a decline, ending with 442 downloads in the last week of June.

Zara from Inditex maintained a steady download rate throughout the quarter, with a notable increase in the final week of June, reaching 1.8K downloads. Active users fluctuated slightly but ended the quarter strong at approximately 14.7K.

BERSHKA: Fashion & trends, also from Inditex, saw a consistent download trend, peaking at 1.9K in the first week of April and closing the quarter with 1.6K downloads in the last week of June. Active users showed a slight decline initially but rebounded to 4.4K by the end of June.

Finally, PULL&BEAR: Fashion and Trends, another app from Inditex, experienced a steady performance in downloads, with a peak of 1.8K in the first week of April. The app finished the quarter with 1.6K downloads. Active users showed a gradual increase, ending the quarter at approximately 3.4K.

For more detailed insights and data on these apps, visit Sensor Tower.