Top 5 Apparel Apps in Nigeria Q2 2024

In Q2 2024, the top 5 apparel applications in Nigeria showed diverse performance trends on a unified platform. Here’s a detailed look at their weekly downloads and active user metrics.

SHEIN-Shopping Online experienced fluctuations in weekly downloads, ranging from a low of 7.6K in the week of April 8 to a peak of 15.6K in the week of April 29. The app maintained a steady number of weekly active users, starting at 107K in early April and gradually increasing to 114.9K by the end of June.

African Men Fashion saw a gradual decline in weekly downloads over the quarter. Downloads started at 7.9K in the first week of April and decreased to 5.9K by the last week of June. There was no data available for weekly active users.

Lyst: Shop Fashion Brands had a significant drop in weekly downloads, beginning at 1.8K in the first week of April and falling to 147 by the end of June. However, the app maintained a relatively stable number of weekly active users, starting at 13.3K and ending at 12.5K.

Zara showed consistent weekly downloads, with a slight increase from 923 in early April to 1.4K in the last week of June. The app also saw a steady number of weekly active users, starting at 7.4K in April and ending at 8.5K in June.

ASOS maintained a stable download rate, fluctuating between 785 and 1.2K throughout the quarter. The weekly active users for ASOS ranged from 6.1K to 6.5K over the same period.

These insights provide a snapshot of the top-performing apparel apps in Nigeria for Q2 2024. For more detailed data and insights, visit Sensor Tower.