Top 5 Apparel Apps in Latin America for Q2 2024

In the second quarter of 2024, the top 5 apparel apps on a unified platform in Latin America showcased notable trends in downloads and weekly active users. Here's a closer look at their performance:

SHEIN - Shopping Online saw a significant rise in downloads, peaking at approximately 2.5M in the week of May 20. Weekly active users also experienced a steady increase, reaching around 34.9M by the end of June.

adidas: Shop Shoes & Clothing had a consistent download rate, with a notable peak of about 177K in the week of May 13. The app's weekly active users grew steadily, ending the quarter at approximately 1.56M.

ZARA experienced a gradual increase in downloads, culminating at about 261K in the final week of June. Weekly active users also rose significantly, reaching around 569K at the end of the quarter.

Nike: Shoes, Apparel, Stories maintained a stable download count, with a peak of approximately 123K in the week of May 13. Weekly active users fluctuated slightly but remained strong, ending the quarter at around 720K.

Halara showed a consistent download rate, peaking at about 38K in the week of May 27. The app's weekly active users grew steadily, reaching around 116K by the end of June.

These insights are powered by Sensor Tower, where more detailed analytics can be found.