Top 5 Apparel Apps in Greece Q2 2024: Unified Platform Insights

During the second quarter of 2024, the top 5 apparel apps in Greece on a unified platform demonstrated notable trends in downloads and active users, based on data from Sensor Tower.

SHEIN - Shopping Online experienced a dynamic quarter in terms of downloads. Starting at 27.5K in the first week of April, downloads peaked mid-quarter at 45.5K during the week of May 20, before settling at 27.7K by the end of June. Weekly active users also saw a steady increase, growing from 893K at the start of the quarter to 1.05M in early May, then fluctuating slightly to finish at 985K in late June.

ABOUT YOU Online Fashion Shop showed varied download numbers, peaking at 35.4K in the week of April 22, but then experiencing a significant decline to 5.5K by the last week of June. Active users followed a similar trend, starting at 110K and reducing to 70K by the end of the quarter.

ABOUT YOU Outlet also displayed fluctuating download figures, starting strong at 19.4K in early April and dropping to 4.4K by the end of June. Active users saw a slight increase towards the end of the quarter, rising from 20.8K at the beginning to 23.2K in the final week.

Nike: Shoes, Apparel, Stories had a stable download rate with minor fluctuations, peaking at 7.2K in early May and ending at 4.4K in the last week of June. Weekly active users remained relatively consistent, starting at 54K and ending at 51K.

efootwear.eu online shoe store saw a steady but modest download performance, beginning the quarter at 4.9K and finishing at 3.7K. Active users also showed stability, starting at 29.5K and ending at 25.3K.

These insights provide a comprehensive overview of the performance of these top apparel apps in Greece during Q2 2024. For more detailed analytics and insights, visit Sensor Tower.