Top 5 Apparel Apps in Egypt Q2 2024: Unified Platform Performance

Throughout Q2 2024, the top 5 apparel apps in Egypt showed varied performance metrics on the unified platform, encompassing both iOS and Android data. Below is a detailed look at their weekly downloads and active user trends.

SHEIN - Shopping Online saw a notable fluctuation in weekly downloads, beginning the quarter with 38.3K downloads and peaking at 63.7K in mid-April before settling at around 38.9K by the end of June. The app maintained a strong presence in terms of active users, starting with 452.4K and reaching a high of 482.2K in late April, though it saw a slight dip to 446.7K by the end of the quarter.

DeFacto - Clothing & Shopping experienced a dynamic download pattern, beginning with 40.5K and seeing a peak of 46.6K in late April. Downloads dipped significantly to around 15.1K in early May but recovered to 30.3K by mid-June. Active user numbers showed a similar trend, starting at 325K, dipping to 212.1K in mid-May, and then recovering to 222.9K by the end of June.

LC Waikiki EG had a more stable download trend, starting at 24.7K and seeing a low of 7.5K in mid-June, with a slight recovery to 7.9K by the end of the quarter. Active users showed consistent engagement, beginning at 59.3K and fluctuating around the 50K mark, ending at 47.7K.

adidas: Shop Shoes & Clothing demonstrated a varied download pattern, starting at 8.5K and peaking at 15.4K in late April. Downloads then gradually declined to 3.1K by the end of June. Active users began at 52.7K and fluctuated throughout the quarter, ending at 42.9K.

Town Team showed a steady but lower download trend, starting at 7.4K and declining to 3.7K by the end of June. Active user numbers remained relatively stable, beginning at 28.1K and ending at 24.1K.

For more detailed insights on these apps and their performance, visit Sensor Tower.