Top 5 Apparel Apps in Costa Rica Q2 2024: Performance Insights

ARTICLE BODY

In the second quarter of 2024, the top 5 apparel applications in Costa Rica demonstrated varied performance across key metrics such as downloads and weekly active users. Here’s a detailed look at how these apps fared during this period.

SHEIN - Shopping Online experienced a fluctuation in downloads, starting strong with approximately 22.8K in the first week of April and peaking at 24.8K in the second week. However, the app saw a decline towards the end of the quarter, dropping to 20.1K in the final week of June. Weekly active users for SHEIN showed relative stability, maintaining numbers around 440K to 465K throughout the quarter.

ZARA had a modest but steady increase in downloads, beginning with 657 in early April and rising to 1.1K by the end of June. Weekly active users also showed a positive trend, growing from 4.6K to approximately 5.4K over the same period.

Fashion Nova saw a mixed performance in downloads, with numbers oscillating between 479 and 703 per week. Weekly active users remained relatively stable, fluctuating slightly around the 2.4K mark.

BERSHKA experienced a similar trend, with downloads ranging from 462 to 688 over the quarter. Weekly active users showed minor variations, hovering between 3.0K and 3.6K.

PULL&BEAR displayed a gradual increase in downloads, starting at 403 and ending at 675. The app's weekly active users also followed an upward trend, increasing from 1.5K to roughly 2.0K by the end of June.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.