AI Insights · Timothy · July 2024
Q2 2024 Analysis: Top Utilities Apps on iOS in the UK
Explore the latest trends of the top 5 Utilities apps for iOS in the UK during Q2 2024. Sensor Tower provides a glimpse into their downloads, revenue, and weekly active users.
In the second quarter of 2024, the Utilities category on iOS in the United Kingdom has shown varied performance across top apps. Data from Sensor Tower offers insights into how these apps fared in terms of downloads, revenue, and weekly active users.
NordVPN: VPN Fast & Secure experienced a steady increase in revenue from $83K to $108K, while downloads saw a rise towards the end of the quarter, peaking at around 19K. Weekly active users fluctuated but ended on a high note with over 173K users.
Cleanup: Phone Storage Cleaner also saw an upward trend in revenue, starting the quarter at $42K and reaching up to $61K. Downloads reached a high of over 18K before settling down to 16K, and active users peaked at 62K before a slight drop to 60K.
Free VPN by Free VPN .org™ showed a notable increase in revenue from around $15K to $27K. Downloads remained relatively stable, with a slight uptick towards the end of the quarter. Weekly active users saw minor fluctuations, ending the quarter with over 20K users.
Norton 360 Security & VPN had a mixed quarter, with revenue peaking at $21K and then dipping to $16K. Downloads were modest but increased slightly to 3K. The app's weekly active users showed resilience, with numbers climbing to 116K by the end of the quarter.
Carista OBD2, focusing on car diagnostics, had a revenue pattern that rose from $12K to $15K. Downloads saw a significant jump in the latter half of the quarter, surging to 820 before dropping to 745. The app's active user data was not disclosed.
For more detailed insights and app-specific performance metrics, Sensor Tower's platform remains the go-to resource for app market data and analysis.