AI Insights · Timothy · July 2024
Q2 2024 US iOS Shopping Apps Performance Report
Explore the Q2 2024 performance trends for the top 5 shopping apps on the iOS platform in the United States. Sensor Tower provides a glance at downloads and active users.
In the second quarter of 2024, the shopping category on the iOS platform saw significant user engagement across the United States. Sensor Tower data presents an overview of how the top 5 shopping applications performed during this period.
Temu: Shop Like a Billionaire showed an impressive rise in downloads, starting from 397K in the first week of April and peaking at over 1M by mid-June. The weekly active users followed a positive trend, beginning at 11.9M and climbing to 14M by the end of June.
SHEIN - Shopping Online experienced a fluctuating download pattern, with an initial 680K in early April, dipping mid-quarter, and stabilizing around 430K towards the end. Weekly active users saw a more consistent upward trajectory from 13.5M to almost 15M in the same timeframe.
Amazon Shopping, a perennial favorite, maintained a steady download count with a slight increase from 254K to 283K over the quarter. The app's weekly active users showcased a solid increase, starting at 36M and rising to over 36.9M.
Walmart: Shopping & Savings downloads displayed an upward trend, from nearly 200K at the beginning of April to over 252K by mid-June, before a slight dip to 242K at the quarter's end. The active users count showed consistency, hovering around 4.6M to 5M throughout the quarter.
Capital One Shopping: Save Now saw its downloads fluctuate, with an initial 193K, a peak at 204K mid-quarter, and closing at 209K. Weekly active users began at 209K, dipped to 174K in late May, and rebounded to 219K by the end of June.
For more detailed insights on app performance and trends, Sensor Tower's comprehensive analytics platform provides in-depth data and analysis.
