AI Insights · Timothy · July 2024
Top 5 Shopping Apps on iOS in New Zealand for Q2 2024
Explore the performance of the top 5 shopping apps on iOS in New Zealand during Q2 2024, featuring trends in downloads and active users.
During the second quarter of 2024, the top 5 shopping apps on iOS in New Zealand showed varied performance in terms of weekly downloads and active users. Here’s a closer look at their trends based on Sensor Tower data.
Temu: Shop Like a Billionaire saw a consistent performance in weekly downloads, starting at around 14.2K in early April and fluctuating slightly throughout the quarter, ending at approximately 11.9K. Active users exhibited a steady increase, beginning at about 166.7K and peaking at 188.2K in mid-June.
Everyday Rewards experienced a notable rise in weekly downloads, reaching a high of 10K at the start of April and maintaining a consistent range of around 5.7K to 8.3K through to the end of June. The app's active users showed a remarkable upward trend from 28.4K to 44.1K by the end of the quarter.
MILKRUN had a moderate increase in weekly downloads, starting at 4.2K and peaking at 6.9K in early June. Active users for MILKRUN also grew steadily, starting at 9K and reaching around 13.7K by mid-June, before slightly decreasing to 11.6K at the end of June.
Trade Me: Property, Jobs, Shop maintained a stable weekly download rate, averaging around 3.5K to 4.3K throughout the quarter. Active users fluctuated but remained strong, starting at 51.6K and peaking at 55.8K in early June before settling at 50.8K by the end of the quarter.
SHEIN - Shopping Online showed a slight decline in weekly downloads, starting from 3.9K and ending at approximately 2.9K. The active user count remained relatively stable, fluctuating around 50K to 52K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.
