AI Insights · Timothy · July 2024
Q2 2024 Performance of Top iOS Shopping Apps in the US
Explore the Q2 2024 trends of the leading iOS shopping apps, with insights on downloads and active users from Sensor Tower. Discover which apps are maintaining shopper engagement and how the market is evolving.
In the second quarter of 2024, the iOS shopping app landscape saw varying degrees of user activity and download trends. Data from Sensor Tower provides a glimpse into how the top five shopping apps performed during this period.
Temu: Shop Like a Billionaire experienced fluctuating downloads throughout the quarter, starting at approximately 5.8K and peaking at nearly 5.9K by the end. Weekly active users showed a positive trend, growing from 19K to over 21K.
The ABOUT YOU Outlet app saw a decrease in downloads from 4.2K to under 1K, with a noticeable dip to just a few hundred in early June. Weekly active users peaked at over 5K at the end of May but ended the quarter at around 3.7K.
SHEIN - Shopping Online maintained a steady download count, with numbers hovering between 1.1K and 1.8K. The weekly active users remained robust, starting at 28K and ending slightly higher at around 29K.
The Lidl Plus app's downloads varied, starting at 1.8K and ending the quarter at 1.5K. Active users remained consistent, with a slight increase observed from 14K to 15K.
Lastly, Vinted: Sell vintage clothes showed a relatively stable download pattern, with numbers ranging from 897 to 1.3K. The app's weekly active users saw a slight decline, starting at approximately 6K and closing the quarter at just over 5.4K.
For more detailed insights and data on app performance, Sensor Tower's comprehensive reports offer an in-depth look at the mobile app ecosystem.