AI Insights · Timothy · July 2024
Q2 2024 iOS Shopping App Trends in the US: Top 5 Performers
A Sensor Tower analysis reveals the performance trends of the top five shopping apps on the iOS platform in the US for Q2 2024. Downloads and weekly active users show varying patterns, with detailed insights available on Sensor Tower.
In Q2 2024, the iOS shopping landscape presented some intriguing download and user engagement figures. With data sourced from Sensor Tower, let's delve into the performance of the top five shopping apps.
Temu: Shop Like a Billionaire saw a peak in downloads mid-quarter, with a high of 18K before tapering to 4.7K by the quarter's end. Weekly active users started strong at 189K and reached a zenith of 225K, maintaining over 219K even as downloads slowed.
SHEIN - Shopping Online experienced a fluctuating download pattern, starting at 4.3K and cresting at 5.6K, with a slight rise to 5.4K by June's close. Active user counts were robust, initiating at 219K and escalating to a quarterly high of 260K before slightly retracting to 241K.
Vinted: Sell vintage clothes witnessed downloads that ebbed and flowed, with an initial 6.4K dipping to 3.1K towards the quarter's end. The user base showed a similar trend, decreasing from 87K to 75K in weekly active users.
Clubcard Tescso Magyarország had a notable surge in downloads from 1.9K to an impressive 9.1K, while active users soared from 126K to a peak of 154K before settling at 142K.
Lastly, Müller presented a dramatic spike in downloads from a mere 373 to 9.4K in the first week of May and then eventually to 8.8K. Active users mirrored this growth, jumping from 1.3K to 12.7K, ultimately receding to 8.6K.
For more in-depth insights into the performance of these and other apps, Sensor Tower's full analysis is the go-to resource.
