AI Insights · Timothy · July 2024
Top 5 News Apps on iOS in Kenya Q2 2024
Explore the performance of the top 5 news apps on iOS in Kenya during Q2 2024, with insights on downloads, revenue, and active users from Sensor Tower.
In the second quarter of 2024, the top 5 news apps on iOS in Kenya showed varied performance trends in weekly downloads, revenue, and active users. Below is a detailed overview of each app's performance based on data from Sensor Tower.
X from X Corp. saw a noticeable spike in weekly downloads, especially towards the end of the quarter. Downloads surged from 1.3K in early April to a peak of 6.9K in the last week of June. This increase was mirrored by a growth in weekly active users, climbing from 104K to 135K over the same period. Revenue trends were more volatile, peaking at approximately $2K in late April before settling around $1.5K by the end of June.
The Economist - News, Podcasts had a modest performance in Kenya during Q2 2024. The app's weekly downloads remained relatively low, with a minor peak of 22 in early June. Active users hovered around the low hundreds, ending the quarter at 112. Revenue showed minor fluctuations, with a high of $713 in early May and a low of $212 in mid-June.
Bloomberg: Business News Daily experienced fairly stable metrics throughout the quarter. Weekly downloads were consistently low, with minor peaks such as 38 in late April. Active users remained steady, averaging around 70. Revenue saw a notable increase in early June, reaching $509, though it fluctuated around lower values for the remainder of the quarter.
The New York Times had an overall stable quarter with minor variations in its metrics. Weekly downloads saw small peaks, with a maximum of 24 in late May. Active users remained consistent, averaging around 140. Revenue also showed stability with occasional increases, peaking at $210 in mid-June.
Medium: Read & Write Stories demonstrated a more dynamic performance in Q2 2024. Downloads increased significantly from 42 in early April to a peak of 169 in mid-May. Active users also rose, reaching a high of 396 in mid-May. Revenue steadily increased, peaking at $220 around the same time, before stabilizing around $200 towards the end of the quarter.
For more detailed insights and data on app performance, visit Sensor Tower.
