Top 5 iOS Lifestyle Apps in Kenya for Q2 2024

In the second quarter of 2024, the lifestyle category on the iOS platform in Kenya saw notable trends in the performance of the top 5 apps. Here’s a closer look at the weekly downloads, revenue, and active user trends for these applications.

Pinterest experienced consistent weekly downloads, fluctuating between 1.3K and 1.6K throughout the quarter. Active users remained stable, averaging around 123K to 126K weekly.

MySafaricom App saw its weekly downloads ranging between 1.2K and 1.6K. The app maintained a steady download rate with a peak of 1.6K in the week of June 10.

Glovo: Food Delivery and more showed a varied download trend, starting with 1.1K downloads in early April and slightly decreasing to around 900 by early June, before rising back to 1K by the end of the quarter. Active users consistently hovered around 12K to 13K.

Tinder Dating App: Chat & Date experienced a relatively stable weekly revenue, peaking at approximately $1.5K in early April, with minor fluctuations throughout the quarter. Downloads remained steady, generally between 500 and 700 weekly, while active users ranged from 7.9K to 8.9K.

Bumble Dating App: Meet & Date had a consistent weekly revenue, peaking at around $1.6K in early May. Weekly downloads fluctuated between 400 and 500, while active users showed a steady increase, culminating in about 7.7K by the end of June.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.