AI Insights · Timothy · July 2024
Top 5 Insurance Apps on iOS in New Zealand: Q2 2024 Performance
Discover the performance trends of the top 5 insurance apps on iOS in New Zealand during Q2 2024, including download rates and active user metrics.
In the second quarter of 2024, the top 5 insurance apps on iOS in New Zealand showed varied performance trends in terms of weekly downloads and active users. Here’s a closer look at each app's performance based on data from Sensor Tower.
My Southern Cross saw a consistent increase in weekly downloads, starting at around 703 in early April and peaking at 1K in mid-June. The app maintained a steady upward trend throughout the quarter, finishing with 903 downloads in the final week of June.
AMI had a more fluctuating download pattern. Weekly downloads began at 338 in early April, reaching a high of 463 in late April. The figures then showed some variability, ending the quarter with 349 downloads.
State experienced moderate fluctuations in its weekly downloads. Starting at 343 downloads in the first week of April, it saw an increase to 468 by the end of April. The download numbers remained relatively stable in the subsequent weeks, closing the quarter at 392 downloads.
my nib NZ had a downward trend in weekly downloads throughout Q2 2024. Downloads started at 161 in early April, with a noticeable drop to 70 by the last week of June.
My Travel insurance showed a more consistent pattern, with weekly downloads starting at 81 in early April and peaking at 140 in the final week of June. Despite some fluctuations, the app maintained a steady increase in downloads over the quarter.
These insights highlight the dynamic landscape of insurance apps on iOS in New Zealand. For more detailed analytics and trends, visit Sensor Tower.