Top 5 Apparel Apps on iOS in Ukraine - Q2 2024

In the second quarter of 2024, the top 5 apparel apps in Ukraine on the iOS platform showcased various trends in downloads and active users. Here’s a closer look at the performance of these leading applications:

Reserved saw a significant rise in downloads, peaking at approximately 40.7K in the week of May 6. Following this peak, the downloads gradually decreased, concluding the quarter with around 3.7K in the final week of June. The app's weekly active users showed an upward trend early in the quarter, reaching about 40.9K in mid-May, and then experienced a steady decline, finishing at roughly 25.9K by the end of June.

SHEIN - Shopping Online maintained a relatively stable download rate throughout the quarter, with weekly downloads fluctuating between 4.8K and 7.3K. The highest downloads were recorded in mid-April. Weekly active users remained strong, starting the quarter at around 72.3K and gradually increasing to peak at approximately 80.9K in mid-June.

MODIVO - Moda i zakupy online had a consistent download trend, with weekly numbers ranging from 2.3K to 5.1K, peaking in early April. The app’s weekly active users showed a slight fluctuation but remained relatively stable, starting at around 29.4K and ending the quarter at approximately 27.8K.

ZARA experienced a varied download pattern, with a notable spike to about 5.4K in the last week of June. Weekly active users demonstrated a steady increase, starting at approximately 17K and peaking at around 20.6K in the final week of June.

efootwear.eu online shoe store showed a declining trend in downloads throughout the quarter, starting at 2.8K in early April and decreasing to around 1K by the end of June. The app's weekly active users also saw a decline, beginning at about 8K and ending the quarter at approximately 6.1K.

These insights are based on data from Sensor Tower. For a deeper analysis and more detailed insights, visit Sensor Tower.