Top 5 Apparel Apps on iOS in Argentina: Q2 2024 Performance

In the second quarter of 2024, the top 5 apparel apps on iOS in Argentina exhibited diverse performance trends in terms of downloads and weekly active users. Here's a closer look at the data sourced from Sensor Tower.

adidas: Shop Shoes & Clothing saw its downloads fluctuate throughout the quarter, starting at around 5.4K in early April and peaking at approximately 6.2K in the first week of June. Weekly active users also showed a general upward trend, climbing from about 35.9K to 42.3K by the end of June.

SHEIN - Shopping Online had a relatively stable download rate, with numbers hovering around 3.9K at the beginning of April and slightly decreasing to 3.2K by the end of June. The app's weekly active users, however, demonstrated a consistent increase, rising from approximately 37.5K to 44.3K over the same period.

ZARA experienced a notable surge in downloads towards the end of the quarter. Starting with around 664 downloads in early April, the app's downloads skyrocketed to about 3.7K in the final week of June. Weekly active users mirrored this growth, increasing from roughly 4.9K to 8.9K by the end of the quarter.

FARFETCH - Shop Luxury Fashion had a more volatile download trend, beginning the quarter with around 1.4K downloads and experiencing several fluctuations before stabilizing at approximately 599 downloads by the end of June. Weekly active users followed a similar pattern, starting at around 2.6K and ending the quarter at approximately 1.6K.

PULL&BEAR showed a steady increase in downloads, moving from about 464 in early April to 770 by the end of June. The app's weekly active users also saw a rise, growing from approximately 1.4K to 2K over the same period.

For more detailed insights and data trends, visit Sensor Tower.