Q2 2024 Android Shopping App Trends in the US: Downloads & Active Users Insights

In the second quarter of 2024, the Android shopping app landscape saw varied trends in terms of downloads and weekly active users. Here's a closer look at the performance of the top 5 shopping apps, with data courtesy of Sensor Tower.

Temu: Shop Like a Billionaire experienced a significant surge in downloads, starting from around 7K in the first week of April and peaking at approximately 314K in June. Weekly active users mirrored this trend, with a notable increase from 64K to over 570K in the same period.

Trendyol - Online Alışveriş maintained a steady download rate, with a slight uptick from 114K to 186K between April and May, followed by a dip and a sharp rise to 186K at the end of June. Weekly active users remained robust, hovering around the 17M to 18M mark throughout the quarter.

Turkcell showed consistent download figures, with a peak at 137K in late April and a steady performance thereafter, maintaining over 100K downloads weekly. Active user counts were stable, with a slight decrease from 13M in April to around 12M by the end of June.

AliExpress displayed a varied download trend, starting at 62K, peaking at 77K, and then experiencing fluctuations before stabilizing at around 63K towards the end of June. Active users saw a slight decline from 2.6M to 2.4M during the quarter.

Lastly, DeFacto - Clothing & Shopping had its highest download numbers at the beginning of April with 70K, which then fluctuated, ending the quarter at 33K. Active users saw a decrease from 750K at the start of April to around 499K by the end of June.

For deeper insights into the performance of shopping apps and other categories, Sensor Tower provides detailed analytics and trend data.